The on-demand industry is on the rolls. When it comes to hiring a taxi, customers are relying heavily on on-demand apps offering convenience and on-spot bookings. For customers, this means faster reservations, better service and freedom to choose.
According to a survey by Forbes, with the rising number of smartphones, taxi business must expect the use of taxi app to rise even more in the upcoming years.
If you are yet not convinced that your taxi rental business requires a mobile app, then read on, to find out the benefits your business is going to avail from developing a mobile app:
Mobile phone penetration is at an all-time high. Worldwide, the dependence on mobile for completing routine tasks is increasing. By developing a mobile taxi app offers a chance to connect to a greater audience, thereby catering your business more visibility.
Taxi apps stay in the mobiles of users who regularly need taxi services. This means staying in touch with a highly-concentrated and interested customer group. Here is how visibility can bring more business:
- Travelers rely heavily on mobile apps to book cabs
- They trust travel operators whom they can contact using an app
- Mobile users seek options, and mobile apps make discoverability easier
- The more people see a travel operator, the more bookings it will receive
Enabling Customer Feedback
Customer response empowers you to make sense of all the areas of your business that necessitates improvements as well as the areas that are performing well. Mobile apps make it easier to get feedback about your services from customers in real-time.
The business that listens well to its target customers is bound to grow in the long run. Good customer reviews indicate that customers are satisfied with the services offered whereas negative customer reviews can help you see what needs to improve in your service delivery.
Customer reviews and ratings, helps you withstand a better chance of attracting more customers in the future. Here are some benefits of getting customer reviews:
- Good ratings will attract more customers
- Customer feedback will assist in raising service standards
- Soliciting feedback and suggestions shows a business cares about customers
Enables Real-time Tracking of the Taxi
Managing a fleet is an essential aspect of operating a business for travel operators. Moreover, many operators struggle to make things work. With the help of a mobile app, a cab always stays on the radar of a travel operator and customers. One can check the cab’s whereabouts.
With real-time tracking, one can guesstimate the precise time the taxi will take to arrive. Also, the driver knows the exact place they are supposed to pick their passengers.
Real-time updates delight customers and provide the following advantages:
- Improves the customer experience
- Drivers can arrive in the shortest time possible
- Increased efficiency and reduced costs of operation
- Reduced cases of ride cancellation hence preventing loss of revenue
Develop a Credible Online Brand
As stated earlier, an app improves visibility, online. Moreover, when your business is visible to customers, you grow organically. Some of the largest global companies spend heavily on raising brand awareness. With a mobile app, your company will be able to expand beyond a geographical barrier. You will be much credible for customers when they discover you online. Here is how credibility will boost business growth
- Promotes trust and reliability
- Improved customer satisfaction
- The greater the number of online bookings
Increased Operational Efficiency
With a mobile app to overlook operations, you can keep track of various business aspects. Mobile app-based operations provide deep business insights. These help you to track driver performance, fuel expenditure, get detailed customer feedbacks and improve fleet utilization. Here are some of the ways to improve operational efficiency:
- Central dashboard to manage bookings and payments
- Improved safety standards and SOS features
- Better fleet control and management
What we have written above is just the tip of a massive iceberg. The growth prospects with the mobile app are immense for your travel business. No one can deny that we are living in the mobile age. Moreover, for your business to grow, you will have to adopt the mobile route.
If you are looking for a taxi management app, you might give a thought to Beep n Ride. With a fast growing customer base and great features for bookings and business management, it provides everything you need for growing your travel operations. So, don’t stop yourself from registering as a travel operator with Beep n Ride. Get started now.